The latest ranking of Hokkaido souvenirs! Complete coverage from popular sweets to seafood and food!
Table of Contents
- 1 The latest ranking of Hokkaido souvenirs! How to choose
- 2 Latest Hokkaido Souvenir Ranking Top 10 [Latest edition in 2026].
- 3 Souvenirs of Hokkaido other than sweets
- 4 Enjoy seafood! Popular Seafood in Hokkaido Souvenirs
- 5 Where to buy souvenirs from Hokkaido? Guide by airport, train station and sightseeing spot
- 6 You can also buy online! How to make the most of mail order
- 7 Souvenirs of Hokkaido Frequently Asked Questions (FAQ)
- 8 summary
The latest ranking of Hokkaido souvenirs!
How to choose
Hokkaido is one of the most popular tourist destinations in Japan, and many people want to know the latest popular ranking of standard products that never fail.
What are the key points in choosing souvenirs from Hokkaido?Hokkaido's character, name recognition, taste quality, longevity, and portability.It is!
Sweets that are individually wrapped and easy to distribute are especially useful as souvenirs for workplaces and schools.
On the other hand, seafood, cheese, butter, etc. for your family and yourself.Ingredients unique to Hokkaidois also popular.
This article, the latest edition for 2026, covers a wide range of souvenirs from classic to the latest trends, detailing the best Hokkaido souvenirs for different purposes☆.
◆Those who are wondering "what to buy" on a trip to Hokkaido
For those who wish to select souvenirs of Hokkaido for work, family, and friends.
For those who want to know all about Hokkaido's souvenirs, from the standard to the latest trends.
Popularity in Hokkaido
Click here for tour ranking
Latest Hokkaido Souvenir Ranking Top 10 [Latest edition in 2026].
The most popular and satisfying souvenirs from Hokkaido.Ranking formatIntroduced in!
All of them are standard items available at New Chitose Airport and major sightseeing spots.
No. 1 "Shiroi Koibito
Shiroi Koibito" is the king of Hokkaido souvenirs.
Crispy white chocolate sandwiched betweenLangdosha.
It is so well known that many people have the image of Hokkaido = Shiroi Koibito.
Individually wrapped and easy to distribute, it is an enduringly popular souvenir for the workplace.
Shelf life: Approximately 120 days
Individually wrapped: Yes
Place of purchase: Airport◎/Station◯/Street
Take-out note: Be careful of shocks and cracks in the box.
No. 2 "Marusei Butter Sandwich
Rokkatei's "Marusei Butter Sandwich".
Hokkaido (northernmost of the four main islands of Japan)Perfect balance of butter, white chocolate and raisinsis a feature of this product.
It consistently ranks high in the Hokkaido souvenir rankings and is highly rated as a souvenir for those with a sweet tooth.
Shelf life: Approximately 9 to 10 days from the date of manufacture
Individually wrapped: Yes
Place of purchase: Airport◎/Station◯/Street/Store◎.
Cautions when taking out: Be careful of high temperature, high humidity, and direct sunlight (cooling measures are recommended in summer).
No. 3 "Raw chocolate
Lloyds "raw chocolate".
Attractive for its smooth mouthfeel and rich flavorand is one of the most popular sweets souvenirs of Hokkaido.
Many of the flavors are limited time only, so no matter how many times you visit, there is always something new to enjoy.
Shelf life: About 1 month (including shipping date)
Individually packaged: Each grain is not individually packaged, but is packaged together in a box.
Place of purchase: Airport◎/Station◯/Street/Store◎.
Note when taking out: Always keep refrigerated (10℃ or below).
No. 4 "Jaga Pokkuru
Calbee "Jaga Pokkuru".
Snack made with Hokkaido potatoesIt is light and keeps well for a long time, making it ideal as a scattered souvenir.
Another reason for the popularity of this product is that it is a "Hokkaido only" product.
Shelf life: About 5 months from the date of manufacture
Individually wrapped: Yes
Place of purchase: Airport◎ / Train station◯ / Town / Souvenir store
Note for take-out: If boxed, make sure you have enough space for your luggage.
No. 5 "Deubourg Fromage
Lutao's "Deubre Fromage".
Famous cheesecake originating from Otaruand is a persistently popular souvenir that can be frozen or refrigerated.
Recommended for home use or as a gift for a loved one.
Shelf life: 48 hours recommended from start of thawing
Individually wrapped: No
Place of purchase: Airport◎/Station◯/Street/Store◎.
Take-out note: Always bring back home frozen and cooled.
No. 6 "Kaitakushi Okaki
Hokkarou's "Kaitakai Okaki".
Rice crackers using Hokkaido ingredientsand will please even those with a sweet tooth.
The attractive lineup includes shrimp and scallop flavors that are typical of Hokkaido.
Shelf life: Approximately 5 weeks from the date of manufacture
Individually wrapped: Yes
Place of purchase: Airport◎/Station◯/Street/Store◎.
Precautions when taking out: OK at room temperature, high temperature, high humidity, and direct sunlight
No. 7 "Fresh caramel
Hanabatake Farm's "raw caramel".
Even after the boom, the popularity of this product has remained strong, and it is typical of Hokkaido.Rich milkinessFresh caramel featuringIt is.
Some products are limited to the airport, giving them a special feel.
Shelf life: about 180 days
Individually wrapped: Yes
Place of purchase: Airport◎/Station◯/Street/Store◎.
Precautions when taking out: OK at room temperature, high temperature, high humidity, and direct sunlight
No. 8 "Sanbouroku
Sanbouroku" by Yanagizuki.
Hokkaido's famous chocolate-coated baumkuchenand is favored for its visual impact and consistent taste.
Shelf life: about 21 days
Individually wrapped: No (1 piece)/Yes (small split/small portion type)
Place of purchase: Airport◎/Station◯/Street/Store◎.
Note for take-out: OK at room temperature, high temperature and humidity, check box size
No. 9 "Potato Chip Chocolate
Lloyds' Potato Chip Chocolate.
sweet and sour tasteIt is a popular product that is addictive, and has a great buzz as a Hokkaido souvenir.
Shelf life: About 1 month from the date of manufacture
Individually packaged: No box/boxed
Place of purchase: Airport◎/Station◯/Street/Store◎.
Precautions when taking out: OK at room temperature, high temperature and humidity, direct sunlight, and be careful of cracks.
No. 10 "Hokkaido Milk Cookies
Hokkaido Milk Cookies" from Sapporo Agricultural College.
Rustic confectionery with the flavor of Hokkaido milkand is supported by a wide range of generations.
Shelf life: Approximately 120 days from date of manufacture
Individually wrapped: Yes
Place of purchase: Airport◎/Station◯/Street/Store◎.
Precautions when taking out: OK at room temperature, high temperature and humidity, direct sunlight, and be careful of cracks.
Souvenirs of Hokkaido other than sweets
Souvenirs from Hokkaido are not limited to sweets.
Food Kingdom,Foods unique to Hokkaidoand many other practical items.
Popular foods other than Hokkaido souvenir sweets
Food products made from Hokkaido ingredients are especially popular as souvenirs for home use!
Instant and fresh Sapporo Miso Ramen and Hakodate Shio RamenThe type is standard.
It also originated in Hokkaido.soup curryhas a full line of retort products.
Further,Cheese and butterDairy products such as these have a rich taste unique to Hokkaido, and are highly valued as souvenirs for home use.
Souvenirs of Hokkaido that will please those who love to drink
Sapporo Classicis a well-known beer limited to Hokkaido.
Yoichi and Furano.Wine,Brewed by a Hokkaido sake breweryJapanese rice wineis also popular and makes a great souvenir for those who love to drink.
Sundries, daily necessities, and other non-food items
Hokkaido Souvenirs
Miscellaneous goods incorporating Ainu patternsand stationery designed exclusively for Hokkaido, as well as products made in collaboration with outdoor brands, are also available as memorable souvenirs.
Enjoy seafood!
Popular Seafood Souvenirs from Hokkaido
Speaking of HokkaidoFresh seafoodThe product is highly popular as a souvenir. They are also highly popular as souvenirs.
Crab, salmon roe, scallop, salmon
queen craband ... andred king crab (Paralithodes camtschaticus), ,Soaked salmon roe in soy sauce, ,Scallops, ,fillet of salmonand ... andsalmon, saffron cod, etc. cut into thin slices while frozenThe "Hokkaido" style is full of the Hokkaido flavor.
Many products are frozen and refrigerated, and quality control is advanced.
Seafood souvenirs to take home at room temperature or refrigerated
Easy to take home from afar.Processed seafood productsis also popular.
Recommendation of delicacies, canned and dried foods
Salted squid, salmon and barracuda, smoked scallops, canned seafoodand others can be stored at room temperature and are highly practical as Hokkaido souvenirs.
▼ Related articles on crabs are here▼
Where to buy souvenirs from Hokkaido?
Guide by Airport/Station/Tourist Attraction
Depending on where you purchaseDifferent assortments and limited productsTherefore, it is efficient to know in advance.
Souvenirs of Hokkaido available at New Chitose Airport
New Chitose Airport isHokkaido's largest souvenir spotIt is.
There is a complete lineup of standard products such as Shiroi Koibito, Royce, and Lutao, as well as many airport-exclusive products.
Regular souvenir spot
At Sapporo StationDaimaru Sapporo StoreIn Otaru, JapanSakai-cho DoriIn Hakodatebay areais the standard.
This is a great place to find local souvenirs.
Daimaru Sapporo Store
Directly connected to Sapporo StationThis is a large department store in the city of Hokkaido, and offers a wide range of products from classic Hokkaido souvenirs to limited-edition sweets.
Recommended for those who want to purchase souvenirs efficiently without spending time traveling.
◆Access: 2 minutes walk from Sapporo Station
Sakai-cho Dori
Otaru's representative tourist streetand offers a wide variety of Otaru-like souvenirs such as sweets and glass crafts.
Visitors can enjoy eating and strolling while selecting souvenirs.
◆Access: 20 minutes walk from Otaru Station
bay area
Hakodate Port Areaand many processed seafood products and Hakodate-only sweets are available.
While enjoying the exotic atmosphere of the city, visitors can look for souvenirs that are unique to Hakodate.
◆Access: 20 minutes walk from Hakodate Station
Winter Travel in Hokkaido
▼Related articles are here▼
Found at local airports and roadside stations
Holey Hokkaido Souvenirs
In addition to New Chitose Airport, you can find products and limited editions from local manufacturers at Asahikawa and Obihiro airports, as well as at roadside stations in various regions.
Asahikawa Airport
At Asahikawa Airport,Sweets and processed agricultural products unique to the North Hokkaido areaSuch as,Hokkaido souvenirs with a strong local flavorare available.
You can often find limited products that you cannot find at New Chitose Airport, and it is popular as a hole-in-the-wall souvenir spot.
Obihiro Airport
Obihiro Airport is,Sweets and dairy products using rich ingredients from the Tokachi regionis well-developed.
This is a good place for those who want to take their time to choose from a wide range of Tokachi brand souvenirs, including Rokkatei and Ryugetsu.
It is also available online!
Mail Order Utilization
After the tripForgot to buy" and "I need more."If you feel that this is not the case, don't worry.
Hokkaido Souvenirs Online
Advantages of Buying
No need to carry heavy luggage home with you if you use official mail order or major e-commerce sites,Frozen and refrigerated items also shipped directly to your homeCan be done.
Limited sets and free shipping promotionsIt is also very convenient if used wisely.
Souvenirs of Hokkaido
Frequently Asked Questions (FAQ)
Shiroi Koibito," "Marusei Butter Sandwich," and "Royce's Fresh Chocolate" are representative of the standard Hokkaido souvenirs that cannot be missed. All of these products are well-known and have a stable reputation for taste, so they are hard to miss as souvenirs for workplaces, business partners, and friends. The individually wrapped type is especially easy to distribute, and is recommended for beginners of Hokkaido souvenirs.
Yes, there are many products that last for a long time in Hokkaido souvenirs. Typical examples are baked goods such as cookies and langdosha, snacks such as jaga pokkuru and pioneer crackers, canned goods, dried foods, and delicacies. These products can be stored at room temperature and have a relatively long shelf life, so they are safe as souvenirs for when you cannot give them immediately or for storing at home.
New Chitose Airport alone offers a good selection of Hokkaido souvenirs. In addition to standard products such as Shiroi Koibito, Royce, Lutao, and Rokkatei, many souvenirs exclusive to New Chitose Airport are also available. Even if you have limited time, you can buy a whole range of typical Hokkaido souvenirs at the airport, making it convenient for bulk purchases on the last day of your trip.
summary
There is a wide selection of souvenirs from Hokkaido, ranging from sweets, seafood, food, and sundries.
While holding down the standard ranking products,The key to satisfaction is to choose the right gift for the right person and purpose.It is.
If you are in doubt about which souvenirs to buy in Hokkaido, please refer to this article to find the latest ranking and the best places to buy them, and make your choice without regret!
▼Click here for columns to read in conjunction with this article.
